Many of us started a blog even before we became seriously involved in our efforts to make money online.
There is something special about being able to share your thoughts in the form of a blog.
Once you get deeply involved in an online business activity, you begin to realize that a blog is an integral part of an online business. A blog can open so many opportunities.
The thing is, anyone, regardless of their station in life, can start a blog. Regardless of your background, you can benefit from a blog.
The growth in blogging popularity is directly related to public awareness of how much having your own blog can help you.
Here are some reasons responsible for the appearance of so many new blogs.
1. Basic Blog Concept is Easy.
The basic concept and set up of a blog is extremely easy. You no longer need skills in website design to generate a presence online. Blogging is just so easy. With the great availability of themes and website tools creating and maintaining a blog is really easy now a days.
However, many potential bloggers are still held back because they fear their of lack of writing ability. You don’t have to have a degree in English, or take writing classes to get started with your own blog.
Many new bloggers, and experienced bloggers make heavy use of graphics. They may use their own photos, or use publicly available art work.
Either way, pictures enhance your story, while they cut back your need for writing text.
Blog Promotion is Easy. You can read up on some basic promotional strategies, and you can learn basic SEO to increase your readership.
2. Blogging Showcases Your Special Skills
These days, people in any number of occupations and businesses are realizing the importance of publicizing their skills. It’s a form of valuable self-promotion.
Having your own blog provides you an excellent platform to have people get to know you. You are the boss of your blog, so you have the ability to present yourself honestly, but also in your best light.
Some people have a gift for writing. This will show up in their blog posts, and may lead to job or business opportunities they never even dreamed of.
Most importantly, a blog is an excellent medium to display your expertise, to establish yourself as an authority in your field of interest. When you share your expert advise, you can help many people, and get them to like and trust you.
3. Get People To Know Who You Are
Whatever field you are in, whether in business or a profession, you can benefit immensely by getting your name in front of thousands or even millions of people. A blog is an excellent vehicle for self promotion.
4. Show Case Your Personality
By having your own blog, you get around a typical problem of online marketers, and that is, tying a face and a personality to an online business. People prefer to deal with other people, rather than impersonal corporations.
Your own blog will be much more effective than social media in letting people know who you are and what you are all about.
It gives you unlimited ways to express your personality. Personality is so important that it can even humanize large corporations, if done the right way.
You can see why so many people are turning to their own blogs, whether for personal or professional reasons.
Article Source: http://EzineArticles.com/expert/Juan_A_Rademacher/1128355